Sustainability for a quick service restaurant

What they wanted to understand

In addition to results around their sustainability perceptions, a high street quick service retailer wanted to understand:

  • Awareness and influence of their recent TV documentary
  • Diet changes
  • Questions on different types sustainable behaviours
  • Combatting climate change
  • Quick Service Retailer offerings
  • Impact of the cost-of-living crisis

How the study has helped

Data from the study is used so they can benchmark themselves amongst key competitors, see how they score on associations that marry up with their ‘ambition levels’ and integrate findings into their PR strategy.