From insight to influence
Market research consultancy delivering strategic advantage, customer centricity and sustainable futures

Our focus on sustainability
In 2019, the UK Government committed to reaching net zero carbon emissions by 2050.
And with heightened awareness post-Covid-19 of other aspects of corporate social responsibility, sustainability and building a low-carbon future are key areas for every organisation, whether public or private sector.
Most of our research now has a strong sustainability element, giving us expertise that benefits all our clients.


Our GREAT GREEN SUSTAINABILITY STUDY explores what consumers are doing about being eco-friendly, and what they think about some well-known brands' corporate responsibility activities.
Some of our clients










































What our clients say
We have worked with Impact on a long term sustainability project and have been particularly impressed with how they go above and beyond the brief in terms of ensuring they have the broadest understanding of our topic and are up to speed on legislation and business challenges that go beyond the consumer conversations they are researching. The team are always friendly and helpful – a pleasure to work with.
Thanks very much for the project completion – it has been really useful and vital to what we have been trying to do.
Impact helped us gain a truly valuable insight into the attitude and ability of the businesses in our region to reduce their carbon emissions, and the measures that would be most readily adopted.
Impact were a delight to work with, a ‘safe pair of hands’ and a consultative approach that delivered real meaningful customer engagement. Insights delivered were succinct, effective and convincing; providing us with plenty of input for RIIO-GD2 business planning.
Selected case studies
Understanding Online Shoppers20200929133938
Creating a Customer-focused RIIO-2 Business Plan with NGN20200812135445
Getting Conference Exhibitor Pricing Right20200804135758
Why work with us?
SustainabilityOur sustainability expertise and experience underpins the majority of our research.
In-house advanced analyticsAdvanced statistical methods expertise built in by default.
GlobalMulti-language research in the UK and globally,
ConsultancyGoing beyond research findings to advise and partner with your business.
Method neutralWe adopt the best methodological approach to achieve your business objectives.
Qual and quantWe offer both qual and quant research, and often use a blend of the two for the best outcomes.